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Exploratory Research: What is it? And 4 Ways to Implement it in Your Research!

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❶Given its fundamental nature Exploratory research often relies on techniques such as: This method, however, can deliver important insights and more often than not is well worth the effort.

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In addition there are often data limitations and a need to make a decision within a short time period. Qualitative research methods such as case study or field research are often used in exploratory research. Exploratory research or formulative research: The objective of exploratory research is to gather preliminary information that will help define problems and suggest hypotheses.

The objective of descriptive research is to describe the characteristics of various aspects, such as the market potential for a product or the demographics and attitudes of consumers who buy the product. The objective of causal research is to test hypotheses about cause-and-effect relationships. If the objective is to determine which variable might be causing a certain behavior, i.

In order to determine causality, it is important to hold the variable that is assumed to cause the change in the other variable s constant and then measure the changes in the other variable s. There are often much deeper psychological considerations, that even the respondent may not be aware of this is not true.

There are two research methods for exploring the cause and effect relationship between variables:. From Wikipedia, the free encyclopedia. Given its fundamental nature Exploratory research often relies on techniques such as: RSS feeds efficiently supply researchers with up-to-date information services such as Google Alerts may send major search-engine search results by email to researchers services such as Google Trends track comprehensive search results over lengthy periods of time researchers may set up websites to attract worldwide feedback on any subject When research aims to gain familiarity with a phenomenon or to acquire new insight into it in order to formulate a more precise problem or to develop a hypothesis, exploratory studies also known as formulative research come in handy.

Exploratory research takes place when problems are in a preliminary stage. Exploratory research is flexible and can address research questions of all types what, why, how. Exploratory research is often used to generate formal hypotheses. That is why descriptive research is the next stop on our train ride through the different research methods. Hi Yusuf, The answer to your question is that it depends on what your research goals are.

Or are you asking open-ended questions to gain information on customer perception? Exploratory research is not defined based on the topic of your study, but instead on the information you are trying to find.

If you want to do exploratory survey research on the topic, ask respondents to share their favourite parts of the event and areas where the event can be improved. This is opposed to writing multiple choice questions that force the respondent to choose from a premade list of answers. This is extremely informative and so simple to understand for novice researchers like myself — I am currently working on my Msc dissertation proposal and the goal of my study is to generate data from nurses and explore their knowledge, perceptions, attitudes and beliefs in the use of music in an emergency department..

I have decided to use two focus groups with participants in each.. In the country I am living in such study has never been done and overall there is a dearth in European literature addressing this topic.. After reading your article my mind is clear that the most suitable design would be exploratory.. I am writing this first of all to thank you for your post and to please ask for your opinion on whether you feel I am on the right track?

I am glad that you found the article so helpful! Sounds like you are right on track in your exploratory research. Focus groups are definitely a great way to develop a better understanding of how a group feels on a topic. After you receive all your valuable feedback, remember that the information is still exploratory. To quantify your findings, you will have to journey to the descriptive or causal forms of research.

But for now your focus groups will be a great starting point to gather general sentiments on the subject, giving you direction for follow up studies. When setting up your focus groups remember to find a good mix of nurses based on different descriptors like age, years employed, gender, location of work, etc. Glad to hear you liked the topic sha sha! I will try to satiate your appetite for research design topics by pumping out more articles!

Hi Mr Rick First of all , I would like to thank you for the insights you provide us with , concerning the exploratory research. Sounds like some interesting research! This survey may as well also offer information about the practical possibilities for doing different types of research. A number of interviews can be very costly. This method, however, can deliver important insights and more often than not is well worth the effort.

Analysis of Insight Stimulating Cases: This includes the study of one or a few situations. It is focused on complex situations and problems; this kind of situations occur when the interrelations of several individuals are important. In this method of Exploratory Research, some units are analyzed; each unit is called Case. Study of relationships between different factors of each case is more important and not the number.

It is specifically helpful in situations where there is little experience to serve as a guide. Attitude of the investigator, the intensity of the investigator and the ability of the researcher to draw together diverse information into a unified interpretation are the main features which make this method a suitable procedure for evoking insights.

This is certainly the most used method in research. In a focus group , only a few individuals e.

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Exploratory research, as the name implies, intends merely to explore the research questions and does not intend to offer final and conclusive solutions to existing problems. This type of research is usually conducted to study a problem that has not been clearly defined yet.

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Exploratory Research Methods. You may wonder how you can explore a topic if there is little information about it. There are several methods that are used in exploratory research. Researchers may use primary or secondary research, or a combination of both types of research.

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Exploratory research is used when the topic or issue is new and when data is difficult to collect. Exploratory research is flexible and can address research questions of all types (what, why, how). Exploratory research is often used to generate formal hypotheses. Exploratory research is a methodological approach that is primarily concerned with discovery and with generating or building theory. In a pure sense, all research is exploratory.

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1 RESEARCH DESIGN AND EXPLORATORY RESEARCH Assist. Prof. Dr. Özge Özgen Research Methodology Exploratory Research • How well is your problem defined? • If not well defined: –Exploratory •Used to clarify/define a problem •Manager tells you “sales just aren’t what we. Exploratory research is conducted to clarify ambiguous problems. Management may have discovered general problems, but research is needed to gain better understanding of the dimensions of the problems. Exploratory studies provide information to use in analyzing a situation, but uncovering conclusive evi­dence to determine a particular course of action is not the purpose of exploratory [ ].